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abril 16, 2006
Ali entrevistada pela Vanity Fair
Vanity Fair lançou uma edição especial intitulada Green com entrevistas a personalidades que tomaram iniciativas ligadas ao ambiente no mungo na moda. Ali, esposa de Bono, está entre os entrevistados:
«Ali Hewson, the driving force behind Edun Apparel (which she started last year with her husband, Bono, and New York designer Rogan Gregory), for bridging the worlds of fashion, environmentalism, and human rights by using organic products, paying workers a fair wage, and making sure workers are treated humanely."
Ali Hewson is gorgeously maternal, an alchemical mixture of dark, mysterious beauty (the corner of her lips, the orbit of her hips ...) and down-to-earth, minivan mum pragmatism. This is what makes her an ideal bridge between the worlds of fashion, environmentalism, and human rights--she's an Earth Mother, but not in the dated, patchouli-funk sense of the term. As the driving force behind Edun Apparel--a clothing company she started last year with the New York designer Rogan Gregory (of the boutique jean label Rogan) and her husband, U2 bombastier Bono--Hewson is applying the same ideas to chemises, jeans, and dresses the conscientious shoppers and chefs have lately been applying to food: use organic products, pay your workers a fair wage, and make sure these workers are being treated humanely. Edun's fair-trade clothing, which is made in Africa, India and South America and is available in the US at Barney's and Saks, is a step forward from the aid and debt-relief campaigns for which Hewson's husband is known--it's compassionate capitalism, creating jobs in developing nations and promoting environmental awareness to boot. In her quiet way, Ali Hewson elevates our souls.»
Publicado por U2Only às abril 16, 2006 04:25 PM